Privacy Policy

Last Updated: 2026-05-29

URL: https://unmarkvideo.com/legal/privacy

Effective Date: 2026-05-29

Privacy at a Glance

✓We do not sell your personal information or your video content.
✓Your uploaded videos are automatically deleted within 24 hours after processing.
✓We do not use your uploaded videos to train our AI models.
✓You can request access, correction, deletion, or a copy of your data at any time.

UnMark ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://unmarkvideo.com and use our video watermark removal service (collectively, the "Service"). This policy is designed to comply with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), the Children's Online Privacy Protection Act (COPPA), and the CAN-SPAM Act. By accessing or using the Service, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this policy, please do not use the Service.

1. Information We Collect

We collect only the information necessary to provide, maintain, and improve the Service. Below are the categories of information we collect and the sources from which we obtain them.

1.1 Information You Provide to Us

Account Information: Email address, display name, and a cryptographically hashed password. You may optionally provide profile details such as a profile picture or bio.
Billing & Payment Information: We do not store full credit card numbers or payment credentials on our servers. All payment processing is handled by third-party payment processors (currently Creem). We retain transaction identifiers, payment status, subscription tier, billing history, and the last four digits of your payment method for accounting, support, and service management purposes.
Support & Communication Data: Information you provide when contacting us through email, support forms, feedback channels, or other communication methods, including your name, email address, and the content of your inquiry.
Marketing Preferences: Your preferences regarding promotional communications, newsletters, and product updates, including opt-in and opt-out selections.

1.2 Information Collected Automatically

When you access or use the Service, certain information is automatically collected through standard internet technologies:

Device & Technical Data: IP address, device type, operating system, browser type and version, screen resolution, language preferences, time zone, and mobile device identifiers.
Usage & Interaction Data: Pages visited, features used, timestamps of actions, clickstream data, feature engagement metrics, error logs, crash reports, and performance diagnostics.
Cookie Data: We use cookies and similar tracking technologies (such as local storage and session storage) to maintain login sessions, remember your preferences, ensure security, and analyze service usage. For detailed information, please see Section 3 (Cookies and Tracking Technologies) and our Cookie Policy.

1.3 Video Content and Processing Data

When you upload a video for watermark removal, we process the video file on secure, isolated cloud servers dedicated to this purpose.
Our AI algorithms analyze video frames to detect and remove watermarks. This AI processing occurs entirely on temporary, ephemeral infrastructure with no persistent storage of video pixel data after processing completes.
All uploaded videos and processed output files are automatically and permanently deleted from our processing servers within 24 hours after processing is complete. No backup copies of your video content are retained.
We extract basic technical metadata from your uploaded videos (such as file format, resolution, duration, file size, and codec information) solely for processing optimization and service quality monitoring. We do not extract, store, or process EXIF data, GPS coordinates, or other embedded location or personal metadata from your videos.
We do not review, screen, or manually inspect your video content. We do not use your uploaded videos to train, improve, or refine our AI models. Your video content is used exclusively to fulfill your specific watermark removal request.

1.4 Information from Third-Party Sources

We may receive information about you from third-party authentication services you connect to your account, such as social login providers (if available). We may also receive fraud prevention data from trusted third-party security partners to protect against unauthorized access and abuse.

2. How We Use Your Information

We use the information we collect exclusively for the following legitimate business purposes:

Account Management — To create, authenticate, and maintain your user account, including processing registrations, logins, and password resets.
Service Delivery — To perform core service functions, including processing your uploaded videos for watermark removal and delivering processed output files.
Payment & Subscription — To process payments, manage subscription plans, handle billing inquiries, and maintain financial records in compliance with applicable tax laws.
Customer Support — To respond to your inquiries, troubleshoot issues, provide technical assistance, and send service-related notifications.
Service Improvement — To diagnose technical issues, fix bugs, optimize performance, analyze usage patterns, and develop new features.
Security & Fraud Prevention — To detect, investigate, and prevent fraudulent transactions, unauthorized access, abuse, spam, and violations of our Terms of Service.
Communications — To send service announcements, security alerts, administrative messages, and (with your consent where required) promotional communications.
Legal Compliance — To comply with applicable laws, regulations, legal processes, and enforceable governmental requests.

AI Model Training & Improvement

We do not use your uploaded video content, metadata, or processing results to train, improve, or refine our AI watermark removal models. Our AI models are trained exclusively on proprietary datasets and synthetic data that we create internally. Your videos remain your property throughout the entire processing workflow.

We do not sell your personal information, and we do not "share" your personal information for cross-context behavioral advertising as defined under the CPRA. We have not sold or shared personal information in the preceding 12 months.

3. Cookies and Tracking Technologies

We use cookies and similar technologies to ensure the Service functions properly and to enhance your experience. For a comprehensive explanation of each cookie category we use, please review our Cookie Policy.

Essential Cookies

Required for core Service functionality, including user authentication, session management, security (CSRF protection), and load balancing. The Service cannot function without these cookies.

Functional Cookies

Enable enhanced functionality and personalization, such as remembering your language preferences, theme settings, and interface customizations.

Analytics & Marketing Cookies

We do not use analytics cookies (such as Google Analytics), advertising cookies, tracking pixels, or any other marketing or profiling cookies on our Service. Our approach to service analytics relies on server-side logging through Axiom, which does not place any cookies or tracking technologies on your device. For details, see our Cookie Policy.

Managing Cookie Preferences

You can manage your cookie preferences through our cookie consent banner available on the website, or through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling essential cookies may impair core Service functionality. Because we only use essential and functional cookies, opting to accept only necessary cookies through our banner provides a fully functional experience with no tracking. For detailed instructions on managing cookies, please see our full Cookie Policy.

4. How We Share Your Information

We do not sell, rent, or trade your personal information or video content to third parties. We share information only in the following limited circumstances:

4.1 Service Providers & Sub-Processors

We engage trusted third-party service providers to perform functions on our behalf. These providers are contractually bound to use your data only for the specific services we have engaged them to perform and are required to maintain appropriate security measures:

Cloud Infrastructure: Vercel (hosting, edge functions, and content delivery) and AWS (video processing compute and temporary file storage).
Payment Processing: Creem (subscription billing, payment processing, and transaction management).
Analytics & Monitoring: Axiom (log management and application monitoring).
Email Delivery: Transactional email services for account verification, password resets, and service notifications.

4.2 Legal Compliance & Safety

We may disclose your information if required to do so by law, court order, subpoena, or binding regulatory requirement. We may also disclose information to: (a) enforce our Terms of Service; (b) protect our rights, property, or safety, and that of our users or the public; or (c) detect, prevent, or address fraud, security, or technical issues.

4.3 Business Transfers

In the event of a merger, acquisition, reorganization, sale of assets, or similar corporate transaction, your information may be transferred as part of that transaction. We will provide notice on our website and via email (to the address associated with your account) before your information is transferred and becomes subject to a different privacy policy.

5. Data Retention

We retain your information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law:

Uploaded Source Video Files: Source files are automatically and permanently deleted within 24 hours of processing completion. No persistent backup copies are maintained.
Processed Result Videos: Retained for the duration specified by your subscription plan, then automatically and permanently deleted. No persistent backup copies are maintained.
Account Information: Retained for as long as your account remains active. Upon account deletion, your personal information is deleted within 30 days, except for records we are legally required to retain.
Payment & Transaction Records: Retained for 7 years to comply with Internal Revenue Service (IRS) requirements under 26 U.S.C. § 6001 and applicable Treasury regulations regarding recordkeeping for tax purposes.
Usage Logs & Error Data: Raw server logs and error data are retained for 90 days. Aggregated, anonymized analytics data that cannot identify individual users may be retained indefinitely for business planning and service improvement.
Support Communications: Retained for up to 2 years after resolution to maintain support continuity and improve service quality.
Marketing Data & Preferences: Retained until you withdraw consent or opt out of marketing communications.

6. Data Security

We implement and maintain industry-standard technical and organizational security measures designed to protect your information against unauthorized access, alteration, disclosure, or destruction:

All data transmitted between your browser or device and our servers is encrypted using Transport Layer Security (TLS 1.2 or higher).
Account credentials are protected using strong, salted cryptographic hashing (bcrypt).
Video processing environments operate in isolated, single-use containers with no cross-tenant access. Processing infrastructure is provisioned on-demand and destroyed after each job.
We enforce strict access controls, including role-based permissions, multi-factor authentication for administrative access, and principle of least privilege across all systems.
We conduct regular security assessments, vulnerability scanning, and dependency audits to identify and mitigate potential risks.
Database-level encryption at rest is enabled for all persistent data stores.

Data Breach Notification

Despite our safeguards, no method of electronic storage or transmission is 100% secure. In the event of a confirmed data breach involving your personal information, we will notify affected users without unreasonable delay and in compliance with applicable U.S. state and federal breach notification laws. Notifications will be sent to the email address associated with your account and will include the nature of the breach, the types of data involved, and the steps we are taking to mitigate the impact.

7. Your Privacy Rights

Depending on your state of residence and applicable law, you may have some or all of the following rights regarding your personal information.

7.1 California Residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) grant you the following rights:

Right to Know: You may request, up to twice in a 12-month period, that we disclose: (a) the categories and specific pieces of personal information we have collected about you; (b) the categories of sources from which we collected the information; (c) the business or commercial purpose for collecting or sharing the information; and (d) the categories of third parties with whom we have disclosed the information.
Right to Delete: You may request that we delete personal information we have collected from you, subject to certain exceptions (such as completing a transaction, detecting security incidents, or complying with legal obligations).
Right to Correct: You may request that we correct inaccurate personal information we maintain about you.
Right to Data Portability: You may request a copy of your personal information in a structured, commonly used, and machine-readable format.
Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information. While we do not sell or share personal information as defined under the CPRA, you may still notify us of your opt-out preference through the methods described in Section 7.3. A "Do Not Sell or Share My Personal Information" link is also available in the footer of our website.
Right to Limit Use of Sensitive Personal Information: You have the right to limit our use of sensitive personal information. We do not collect or process sensitive personal information as defined under the CPRA for purposes beyond those necessary to provide the Service.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights, including by denying goods or services, charging different prices, or providing a different level or quality of service.

7.2 Residents of Other U.S. States

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), and other states with comprehensive privacy laws may have similar rights including the right to access, correct, delete, and obtain a copy of personal data, as well as the right to opt out of targeted advertising and profiling. We extend these rights to all U.S. users to the extent applicable under law. If your state provides a right to appeal our decision regarding a privacy request, you may submit an appeal by emailing privacy@mail.unmarkvideo.com.

7.3 How to Exercise Your Rights

Submit a Request: You may submit a privacy rights request through either of the following methods: (1) email us at privacy@mail.unmarkvideo.com, or (2) visit our contact page at https://unmarkvideo.com/support/contact to submit a request via our web form. Please include your registered email address, specify which right(s) you wish to exercise, and provide sufficient detail.
Identity Verification: To protect your privacy and security, we will verify your identity before processing your request. Verification typically involves confirming your control of the email address associated with your account. For requests to access or delete personal information where email verification is insufficient, we may request additional information, which will only be used for verification purposes and deleted after verification is complete.
Authorized Agents: You may designate an authorized agent to submit a privacy request on your behalf. Authorized agents must provide written proof of authorization signed by you, and we may require you to verify your identity directly with us.
Response Timeline: We will acknowledge receipt of your request within 10 business days and respond substantively within 45 calendar days. For complex requests, we may extend this period by an additional 45 days, and we will notify you of any extension within the initial 45-day period.
Fees: We do not charge a fee to process your privacy request unless it is manifestly unfounded, excessive, or repetitive. If a fee applies, we will provide you with a cost estimate before proceeding.

7B. Additional U.S. State Privacy Rights

In addition to California's CCPA/CPRA, comprehensive consumer privacy laws are in effect in 17 U.S. states as of 2026. If you are a resident of one of these states, you have the rights described below. The rights vary slightly by state but generally include the following:

Covered States

California (CCPA/CPRA), Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), Montana (MTCDPA), Texas (TDPSA), Iowa (ICDPA), New Hampshire (NHDPA), New Jersey (NJDPA), Nebraska (NCDPA), Delaware (DPDPA), Minnesota (MCDPA), Maryland (MODPA), Kentucky (KCDPA), Indiana (ICDPA), Rhode Island (RIDTPPA), and Oregon (OCPA).

Common Rights Across States

Right to access and obtain a copy of your personal data; Right to correct inaccurate personal data; Right to delete personal data we maintain about you; Right to data portability (receive your data in a portable format); Right to opt out of targeted advertising; Right to opt out of the sale of personal data; Right to opt out of profiling that produces legal or similarly significant effects; Right to limit processing of sensitive personal information (where applicable).

Sensitive Personal Information

Some states (including California, Colorado, Virginia, and Connecticut) provide additional protections for sensitive personal information, which may include racial or ethnic origin, religious beliefs, health data, precise geolocation, biometric data, and government-issued identifiers. We do not knowingly collect sensitive personal information except as necessary to provide the Service.

How to Exercise These Rights

To exercise any of these rights, please visit our Your Privacy Choices page or contact us at privacy@mail.unmarkvideo.com. We will respond to your request within the timeframe required by your state's law (typically 45 days, with a possible extension). We may need to verify your identity before processing your request. Your Privacy Choices

Right to Appeal

Residents of Colorado, Connecticut, and several other states have the right to appeal our denial of a privacy rights request. If we deny your request, we will provide instructions on how to appeal. You may also lodge a complaint with your state's Attorney General or privacy regulatory authority.

We Do Not Sell Your Data

Regardless of which state you reside in, we do not sell your personal information to third parties. We do not share your personal information for cross-context behavioral advertising. The opt-out mechanisms provided on our Your Privacy Choices page are precautionary and allow you to formally register your privacy preferences.

8. Marketing Communications

We may send you promotional emails about new features, product updates, special offers, and related information. We will only send marketing communications where you have provided consent or where permitted by applicable law.

Every marketing email we send includes an unsubscribe link in the footer. You may opt out of marketing communications at any time by clicking the unsubscribe link or by contacting us at privacy@mail.unmarkvideo.com. Please note that even after opting out of marketing emails, you will continue to receive transactional and service-related communications (such as account verification, password reset, billing notices, and security alerts) that are necessary for the operation of your account.

Our marketing email practices comply with the CAN-SPAM Act (15 U.S.C. §§ 7701–7713). All commercial emails clearly identify that the message is from UnMark, include a valid physical postal address (such as a P.O. Box where applicable), contain a functioning opt-out mechanism, and use accurate subject lines and header information.

9. Children's Privacy

The Service is not directed to individuals under the age of 18, and we do not knowingly collect personal information from children under 13 years of age.

If we become aware that we have inadvertently collected personal information from a child under 13 without verified parental consent, we will take immediate steps to delete that information. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@mail.unmarkvideo.com so we can promptly remove the data.

By creating an account, you represent that you are at least 18 years of age. We reserve the right to terminate accounts where we have reason to believe the user is under 18.

10. International Data Transfers

The Service is hosted and operated in the United States. If you access the Service from outside the United States, your information will be transferred to, stored, and processed in the United States, where our servers and central database are located.

By using the Service, you acknowledge that your data will be processed in the United States. The United States may have data protection laws that differ from those in your country of residence. We take appropriate steps to ensure that your personal information receives an adequate level of protection regardless of where it is processed.

11. Third-Party Links & Services

The Service may contain links to third-party websites, plugins, or services that are not owned or controlled by UnMark. We are not responsible for the privacy practices of these third parties. When you click a third-party link, you will be directed to a site governed by its own privacy policy. We encourage you to review the privacy policies of any third-party services you interact with.

12. Do Not Track Signals

Some web browsers offer a "Do Not Track" (DNT) setting that sends a signal to websites requesting that they not track your online activities. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our Service does not currently respond to DNT browser signals. However, you can manage cookie preferences through our cookie consent tool and browser settings as described in Section 3.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the Service, or applicable law. When we make changes:

We will update the "Effective Date" at the top of this page.
For material changes, we will provide prominent notice on our website homepage and, where appropriate, send an email notification to the address associated with your account.
Your continued use of the Service after the updated policy takes effect constitutes your acceptance of the revised terms. If you do not agree with the changes, you should discontinue use of the Service and may request deletion of your account.

When we update this Privacy Policy, we will archive the previous version and make it available upon request. You may request previous versions by contacting us at privacy@mail.unmarkvideo.com. An online archive of prior versions will also be maintained at https://unmarkvideo.com/legal/privacy/archive.

14. Contact Us

If you have questions, concerns, or complaints about this Privacy Policy, or if you wish to exercise your privacy rights, please contact us:

Email: privacy@mail.unmarkvideo.com
Mailing Address: UnMark, 101 Main St, Wilmington, DE 19801, United States
Website: https://unmarkvideo.com

We take all privacy inquiries seriously and will respond as promptly as possible.

For specific inquiries, you may also contact the appropriate department: Privacy Matters — privacy@mail.unmarkvideo.com | Legal & Terms — legal@mail.unmarkvideo.com | DMCA & Copyright — dmca@mail.unmarkvideo.com | Data Protection Officer (DPO) — dpo@mail.unmarkvideo.com | Security Issues — security@mail.unmarkvideo.com | General Support — support@mail.unmarkvideo.com | Accessibility — accessibility@mail.unmarkvideo.com

15. Version History & Archive

We maintain a version history of this Privacy Policy for transparency. Material changes will be announced at least 30 days in advance via email and in-app notification.

Version	Effective Date	Key Changes
v2.0	2026-05-29	Added Section 7B (17 U.S. state privacy rights coverage); added Your Privacy Choices page with GPC signal support; added DSAR online form; restructured footer with Trust & Compliance section.
v1.0	2026-01-15	Initial publication of the Privacy Policy.

To request a copy of a previous version of this Privacy Policy, please contact privacy@mail.unmarkvideo.com.

Privacy Policy

Privacy at a Glance

1. Information We Collect

1.1 Information You Provide to Us

1.2 Information Collected Automatically

1.3 Video Content and Processing Data

1.4 Information from Third-Party Sources

2. How We Use Your Information

AI Model Training & Improvement

3. Cookies and Tracking Technologies

Essential Cookies

Functional Cookies

Analytics & Marketing Cookies

Managing Cookie Preferences

4. How We Share Your Information

4.1 Service Providers & Sub-Processors

4.2 Legal Compliance & Safety

4.3 Business Transfers

5. Data Retention

6. Data Security

Data Breach Notification

7. Your Privacy Rights

7.1 California Residents (CCPA / CPRA)

7.2 Residents of Other U.S. States

7.3 How to Exercise Your Rights

7B. Additional U.S. State Privacy Rights

Covered States

Common Rights Across States

Sensitive Personal Information

How to Exercise These Rights

Right to Appeal

We Do Not Sell Your Data

8. Marketing Communications

9. Children's Privacy

10. International Data Transfers

11. Third-Party Links & Services

12. Do Not Track Signals

13. Changes to This Privacy Policy

14. Contact Us

15. Version History & Archive

Related Legal Documents

Cookie Policy

Terms of Service

Privacy Policy

Privacy at a Glance

1. Information We Collect

1.1 Information You Provide to Us

1.2 Information Collected Automatically

1.3 Video Content and Processing Data

1.4 Information from Third-Party Sources

2. How We Use Your Information

AI Model Training & Improvement

3. Cookies and Tracking Technologies

Essential Cookies

Functional Cookies

Analytics & Marketing Cookies

Managing Cookie Preferences

4. How We Share Your Information

4.1 Service Providers & Sub-Processors

4.2 Legal Compliance & Safety

4.3 Business Transfers

5. Data Retention

6. Data Security

Data Breach Notification

7. Your Privacy Rights

7.1 California Residents (CCPA / CPRA)

7.2 Residents of Other U.S. States

7.3 How to Exercise Your Rights

7B. Additional U.S. State Privacy Rights

Covered States

Common Rights Across States

Sensitive Personal Information

How to Exercise These Rights

Right to Appeal

We Do Not Sell Your Data

8. Marketing Communications

9. Children's Privacy

10. International Data Transfers

11. Third-Party Links & Services

12. Do Not Track Signals